The Dark Side of Competition in AI | Liv Boeree | TED

142,456 views ・ 2023-11-09

TED


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Competition.
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It's a fundamental part of human nature.
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I was a professional poker player for 10 years,
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so I've very much seen all the good, bad and ugly ways it can manifest.
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When it's done right,
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it can drive us to incredible feats in sports and innovation,
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like when car companies compete over who can build the safest cars
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or the most efficient solar panels.
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Those are all examples of healthy competition,
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because even though individual companies might come and go,
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in the long run,
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the game between them creates win-win outcomes
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where everyone benefits in the end.
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But sometimes competition is not so great
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and can create lose-lose outcomes where everyone's worse off than before.
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Take these AI beauty filters, for example.
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As you can see, they're a very impressive technology.
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They can salvage almost any picture.
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They can even make Angelina and Margot more beautiful.
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So they're very handy,
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especially for influencers who, now, at the click of a button,
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can transform into the most beautiful Hollywood versions of themselves.
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But handy doesn't always mean healthy.
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And I've personally noticed how quickly these things can train you
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to hate your natural face.
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And there's growing evidence that they're creating issues
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like body dysmorphia, especially in young people.
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Nonetheless, these things are now endemic to social media
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because the nature of the game demands it.
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The platforms are incentivized to provide them
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because hotter pictures means more hijacked limbic systems,
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which means more scrolling and thus more ad revenue.
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And users are incentivized to use them
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because hotter pictures get you more followers.
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But this is a trap,
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because once you start using these things,
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it's really hard to go back.
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Plus, you don't even get a competitive advantage from them anymore
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because everyone else is already using them too.
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So influencers are stuck using these things
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with all the downsides
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and very little upside.
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A lose-lose game.
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A similar kind of trap is playing out in our news media right now,
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but with much worse consequences.
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You'd think since the internet came along
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that the increased competition between news outlets
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would create a sort of positive spiral,
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like a race to the top of nuanced, impartial, accurate journalism.
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Instead, we're seeing a race to the bottom of clickbait and polarization,
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where even respectable papers are increasingly leaning
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into these kind of low-brow partisan tactics.
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Again, this is due to crappy incentives.
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Today, we no longer just read our news.
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We interact with it by sharing and commenting.
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And headlines that trigger emotions like fear or anger
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are far more likely to go viral than neutral or positive ones.
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So in many ways, news editors are in a similar kind of trap
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as the influencers,
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where, the more their competitors lean into clickbaity tactics,
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the more they have to as well.
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Otherwise, their stories just get lost in the noise.
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But this is terrible for everybody,
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because now the media get less trust from the public,
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but also it becomes harder and harder for anyone to discern truth from fiction,
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which is a really big problem for democracy.
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Now, this process of competition gone wrong
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is actually the driving force behind so many of our biggest issues.
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Plastic pollution,
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deforestation,
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antibiotic overuse in farming,
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arms races,
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greenhouse gas emissions.
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These are all a result of crappy incentives,
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of poorly designed games that push their players --
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be them people, companies or governments --
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into taking strategies and tactics that defer costs and harms to the future.
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And what's so ridiculous is that most of the time,
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these guys don't even want to be doing this.
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You know, it's not like packaging companies
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want to fill the oceans with plastic
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or farmers want to worsen antibiotic resistance.
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But they’re all stuck in the same dilemma of:
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"If I don't use this tactic,
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I’ll get outcompeted by all the others who do.
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So I have to do it, too.”
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This is the mechanism we need to fix as a civilization.
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And I know what you're probably all thinking, "So it's capitalism."
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No, it's not capitalism.
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Which, yes, can cause problems,
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but it can also solve them and has been fantastic in general.
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It's something much deeper.
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It's a force of misaligned incentives of game theory itself.
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So a few years ago, I retired from poker,
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in part because I wanted to understand this mechanism better.
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Because it takes many different forms, and it goes by many different names.
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These are just some of those names.
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You can see they're a little bit abstract and clunky, right?
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They don't exactly roll off the tongue.
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And given how insidious and connected all of these problems are,
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it helps to have a more visceral way of recognizing them.
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So this is probably the only time
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you're going to hear about the Bible at this conference.
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But I want to tell you a quick story from it,
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because allegedly, back in the Canaanite days,
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there was a cult who wanted money and power so badly,
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they were willing to sacrifice their literal children for it.
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And they did this by burning them alive in an effigy
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of a God that they believed would then reward them
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for this ultimate sacrifice.
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And the name of this god was Moloch.
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Bit of a bummer, as stories go.
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But you can see why it's an apt metaphor,
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because sometimes we get so lost in winning the game right in front of us,
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we lose sight of the bigger picture
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and sacrifice too much in our pursuit of victory.
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So just like these guys were sacrificing their children for power,
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those influencers are sacrificing their happiness for likes.
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Those news editors are sacrificing their integrity for clicks,
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and polluters are sacrificing the biosphere for profit.
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In all these examples,
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the short-term incentives of the games themselves are pushing,
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they're tempting their players
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to sacrifice more and more of their future,
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trapping them in a death spiral where they all lose in the end.
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That's Moloch's trap.
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The mechanism of unhealthy competition.
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And the same is now happening in the AI industry.
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We're all aware of the race that's heating up
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between companies right now
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over who can score the most compute,
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who can get the biggest funding round or get the top talent.
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Well, as more and more companies enter this race,
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the greater the pressure for everyone to go as fast as possible
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and sacrifice other important stuff like safety testing.
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This has all the hallmarks of a Moloch trap.
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Because, like, imagine you're a CEO who, you know, in your heart of hearts,
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believes that your team is the best
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to be able to safely build extremely powerful AI.
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Well, if you go too slowly, then you run the risk of other,
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much less cautious teams getting there first
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and deploying their systems before you can.
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So that in turn pushes you to be more reckless yourself.
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And given how many different experts and researchers,
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both within these companies
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but also completely independent ones,
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have been warning us about the extreme risks of rushed AI,
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this approach is absolutely mad.
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Plus, almost all AI companies
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are beholden to satisfying their investors,
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a short-term incentive which, over time, will inevitably start to conflict
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with any benevolent mission.
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And this wouldn't be a big deal
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if this was really just toasters we're talking about here.
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But AI, and especially AGI,
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is set to be a bigger paradigm shift
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than the agricultural or industrial revolutions.
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A moment in time so pivotal,
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it's deserving of reverence and reflection,
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not something to be reduced to a corporate rat race
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of who can score the most daily active users.
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I'm not saying I know
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what the right trade-off between acceleration and safety is,
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but I do know that we'll never find out what that right trade-off is
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if we let Moloch dictate it for us.
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So what can we do?
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Well, the good news is we have managed to coordinate
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to escape some of Moloch's traps before.
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We managed to save the ozone layer from CFCs
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with the help of the Montreal Protocol.
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We managed to reduce the number of nuclear weapons on Earth
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by 80 percent,
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with the help of the Strategic Arms Reduction Treaty in 1991.
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So smart regulation may certainly help with AI too,
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but ultimately,
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it's the players within the game who have the most influence on it.
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So we need AI leaders to show us
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that they're not only aware of the risks their technologies pose,
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but also the destructive nature of the incentives
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that they're currently beholden to.
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As their technological capabilities reach towards the power of gods,
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they're going to need the godlike wisdom to know how to wield them.
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So it doesn't fill me with encouragement
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when I see a CEO of a very major company saying something like,
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"I want people to know we made our competitor dance."
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That is not the type of mindset we need here.
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We need leaders who are willing to flip Moloch's playbook,
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who are willing to sacrifice their own individual chance of winning
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for the good of the whole.
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Now, fortunately, the three leading labs are showing some signs of doing this.
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Anthropic recently announced their responsible scaling policy,
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which pledges to only increase capabilities
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once certain security criteria have been met.
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OpenAI have recently pledged
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to dedicate 20 percent of their compute purely to alignment research.
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And DeepMind have shown a decade-long focus
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of science ahead of commerce,
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like their development of AlphaFold,
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which they gave away to the science community for free.
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These are all steps in the right direction,
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but they are still nowhere close to being enough.
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I mean, most of these are currently just words,
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they're not even proven actions.
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So we need a clear way to turn the AI race into a definitive race to the top.
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Perhaps companies can start competing over who can be within these metrics,
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over who can develop the best security criteria.
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A race of who can dedicate the most compute to alignment.
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Now that would truly flip the middle finger to Moloch.
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Competition can be an amazing tool,
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provided we wield it wisely.
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And we're going to need to do that
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because the stakes we are playing for are astronomical.
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If we get AI, and especially AGI, wrong,
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it could lead to unimaginable catastrophe.
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But if we get it right,
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it could be our path out of many of these Moloch traps
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that I've mentioned today.
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And as things get crazier over the coming years,
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which they're probably going to,
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it's going to be more important than ever
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that we remember that it is the real enemy here, Moloch.
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Not any individual CEO or company, and certainly not one another.
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So don't hate the players,
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change the game.
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(Applause)
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