How to Start to Teach English on YouTube (What I've learned after 1 million subscribers)

39,812 views ・ 2018-11-15

Go Natural English


Please double-click on the English subtitles below to play the video.

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- Hi, I'm Gabby, from Go Natural English.com.
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Recently, Go Natural English hit one million subscribers
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on YouTube.
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I know there's a lot of other bigger channels out there,
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but this is really huge.
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There aren't that many channels with over
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a million subscribers and I've learned so much
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along this amazing journey with you.
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And I've also been receiving a lot of questions recently
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about how to get started on YouTube.
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I realized there's a lot of teachers watching who want
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to start their own YouTube Channels.
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And even a lot of my English students are now starting
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their own channels on YouTube to teach others English too.
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And this is just amazing.
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This is incredible the impact that Go Natural English
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is having.
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And so I wanted to answer the top three questions
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that I often get about how to get started on YouTube.
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And I'm going to give you my 100% honest answer.
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And I hope it's helpful for you.
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I'm going to tell you at the end of the video about
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a special link for you if you do want
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to get more information like this about
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how to build your own YouTube channel
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and how to teach online.
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These tips are a little bit different
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than my regular English tutorials,
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so you'll have an opportunity to tell me
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if you're interested in receiving more tips like this.
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The link is in the description and I'll also tell you
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at the end of the video.
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I'm going to share a tool that I have used for almost
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the last three years that has helped me
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to double my channel every year.
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And I'm also going to share that link in the description,
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so that you can check out this tool as well.
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Now, let's jump in.
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I want you to tell me, are you an English teacher?
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Are you a teacher of another language?
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Or are you an English student who is interested
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in creating your own YouTube channel?
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Tell me in the comments.
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And if I don't cover one of your questions today,
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ask me your question in the comments.
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That way, I can help you out.
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Okay, the first question that I often get is,
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isn't YouTube saturated?
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Which means, isn't YouTube full of other channels
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doing the exact same thing?
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Well, yes and no.
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You probably know YouTube is huge.
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There are billions of views and millions of channels
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and yes, pretty much every single topic that you
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can think of is already on YouTube.
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For example, I went to a special event for YouTube creators
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last week in Los Angeles, and every single creator
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in the room had a channel about a different topic.
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And some of the topics were super niche, super specific.
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Like one guy, creates children's songs specifically
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about heavy machinery, really specific.
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And so I'm pretty sure, that pretty much every topic
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is on YouTube.
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That's the bad news I guess.
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But I wouldn't even say it's bad news,
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because what makes your YouTube channel successful
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is your topic plus the way that you do it.
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Your experience, your personality, your examples,
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your background, your style,
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all make your YouTube channel unique.
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There is no one who can replicate you and your way
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of talking about your topic.
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So, yes, there's probably other people talking
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about the same topic.
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Maybe teaching the same subject.
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Maybe they have the same kind of format that you have
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in your videos.
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But no one, can be you.
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And therefore, I do not think that YouTube is saturated,
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because there is no other you on YouTube.
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That's why it's called YouTube, right.
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Because it's about you.
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So, I honestly believe that every person has a unique voice
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that should be heard.
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And YouTube is an amazing platform to be heard.
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That's why I love it.
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So, I'm expressing my opinion.
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I wanna know your opinion.
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Do you think that YouTube is saturated?
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Why or why not?
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Tell me in the comments.
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Next, a lot of you have been asking me about the money
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that you need to get started on YouTube.
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Or this is often an excuse for not getting started,
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because people say well, I don't have any money.
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I can't buy a camera or other equipment.
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Let me tell you, it's not about the equipment.
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There's so many people that I have personally met who buy
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really expensive, top notch excellent equipment.
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They publish videos and then they wait.
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They don't get any views.
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And they're waiting thinking, where are all the views?
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I have the best equipment.
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But it's not just about your equipment.
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Yes, it's nice to have the best most expensive equipment,
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but the best equipment in a lot of cases
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is not even the most expensive.
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The best equipment for me is the equipment
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that is easy to use.
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And the best equipment for you if you're getting started
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is the equipment that you have right now
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without buying anything more.
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Let me give you some specific ideas here.
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For your camera, you can use your smartphone.
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When I started my YouTube channel, I actually did not have
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a smartphone because it was 2011
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and smartphones were not really so popular.
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I had a Zoom flip cam.
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You, getting started now, can use your smartphone.
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You have a huge advantage.
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The quality of the video recording on your smart phone
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is incredible.
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And you can go to the settings and choose the quality
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of your video recording in your phone.
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So, make sure it's set to the highest quality.
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Second, for light.
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The best light is free.
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It's called sunlight. (giggling)
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If you have a nice quiet indoor location,
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in front of a window, that is the best place to record.
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Get some of that beautiful sunlight on your beautiful
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or handsome face and you'll look great.
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So, it's really key if you don't
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have any professional lighting, use the sunlight.
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Even professionals, use the sunlight too,
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because it's the best.
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As for sound, this is the one area,
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where it's probably important to invest first
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because your sound needs to be really good
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for people to watch your videos.
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At first, I didn't have microphone.
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I just started creating my videos.
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And I suggest that you use what you have today.
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If you don't have a microphone.
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Then just try to record in the quietest place possible,
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no wind, no construction, avoid really noisy places,
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so I like to record at home when no one else is around.
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Okay, you're always going to have some cars honking,
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or some noise.
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It's really hard to get away from that, but as you create,
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you can invest in better equipment.
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But I don't think that it makes sense
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to invest a lot of money in the best equipment
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until you start creating.
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And until you start a relationship with your viewers.
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So first, start creating, start posting videos on YouTube.
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See who comes to watch and what they have to say
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and what they would like more of.
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And start building that relationship with your audience.
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That is the most important thing.
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And then you can invest in new equipment as you go.
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You're going to have to invest in new equipment eventually
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just because quality changes and eventually you're going
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to want to buy some new better equipment.
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But, don't let money stop you from starting
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your YouTube channel.
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The most important thing about starting your YouTube channel
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is you.
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The final question is about time.
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How much time do you have to commit to making
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a YouTube channel?
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Or some people just simply tell me I don't have time.
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I'd really like to create a YouTube channel,
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but I don't have time.
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So, I'll admit, I spent a ton of time working on
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Go Natural English, my YouTube channel.
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That's because I love it, it's also, my work.
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My full time work now.
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And I'm really glad that I have the opportunity
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to spend so much time.
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But if you're working a full time job like I was
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when I started my channel, you have to use the time
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that you have.
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And when I started my channel,
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I was teaching English full time,
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so I was already doing what I was making my videos about.
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So, I suggest, make videos about something
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that you're already doing.
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It could be your full time job.
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It could be a part time job.
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It could be your hobby.
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It could be your side hustle or something that you do
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as a kind of part time entrepreneurial side business.
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It could be something that you do on the weekends,
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but you're already doing it.
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That way, making a video is not something
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completely new that you've never talked about before.
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It's simply an add on or something that you spend a few
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extra minutes recording your experience or your thoughts
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or whatever your format is about the topic
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that you're already doing in your life.
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So, it's not such a drastic shift in your life.
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So, does that make sense?
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What do you think?
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Is it possible for you to take a few extra minutes,
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like I did when I was teaching English?
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After I taught an English class, I would take
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an extra five minutes to jot down my ideas on that topic
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for a video to record after class.
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So, it was fresh in my mind and it would be really easy
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to record when I had quiet time.
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Okay, another thing, that can save a ton of time is using
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tools to help you build your channel.
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I mentioned that I would talk about a tool
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that I've been using for almost the last three years.
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And it's helped me to double the number of subscribers
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that I have each year.
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That tool is called TubeBuddy.
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TubeBuddy is useful for a lot of different reasons.
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I personally use it to help me with best practices.
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So, TubeBuddy has a checklist of all the things you should
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do when you post your videos.
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So, I'm reminded of everything that I should do
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and I don't forget anything.
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Because there's so many things to do really.
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Like when you upload your video.
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You want to have a thumbnail, a title, a description,
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and tags, and end cards, and playlists and so many things.
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All the things behind the scenes that you don't always see
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as a viewer.
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So, TubeBuddy, reminds me of those things.
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It also suggests tags for my videos based
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on their algorithm.
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So, it's super easy to think of tags.
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You're not just sitting there with a blank mind thinking
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what's a key word for this video.
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They actually suggest keywords and I can see where each
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of my tags is ranking on YouTube, so I can learn as I go.
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And that's super cool.
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They also have other tools like split test and AB tests
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to see which cover or thumbnail image
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is working better for you video.
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They have promotional tools like trackable links
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so that you can see what people are clicking on
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when you share your videos on social media.
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And a lot of other tools that are super helpful
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to save you time.
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So, if you wanna checkout TubeBuddy,
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the link is right down there in the description.
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And if you would like to get more of my tips about
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how to build your YouTube channel to help people
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to learn English or learn another language
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or learn something completely different, I can help you.
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Click on the link in the description,
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GoNaturalEnglish.com/teach, and that will allow you
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to sign up to my email group for people like you
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who want to build their YouTube channels and teach online.
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So, we can continue the conversation there.
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So, thank you so much for watching this.
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Let me know if this was helpful.
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I know it was a little bit different than my regular
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English tutorials.
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But so many people, literally hundreds of people,
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have been asking me about this in the last few weeks
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and I really wanted to address it.
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So, thanks so much for watching.
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If you enjoyed this video,
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then click down there to subscribe to Go Natural English,
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if you're an English learner,
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you should get the English Fluency Formula
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Audio E-book right down there.
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And to continue your English studies
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or to check out another one of my videos,
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click right over there.
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Thanks, and I'll see you every Monday and Thursday.
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Bye for now.
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