Making Business Decisions in English: Key Phrases

5,964 views ・ 2024-10-16

Benjamin’s English


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Hey, you found us. Here we are. In today's
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lesson, we're going to be looking at discussing
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options. So, this is something we do all of the
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time. Last night, I was having a conversation
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with a friend about which aeroplane to catch.
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Should I catch the one on Sunday night or
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the one on Tuesday night? And for a situation
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like this, there are certain phrases we can
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use to think about the advantages, the disadvantages.
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Now, in a work situation, especially if you
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are using English and it's not your native
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language, it's useful to think about the phrases
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that you might have to use in a meeting or a phone call, so you're preparing yourself
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ahead of time. And today's lesson will give
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you some phrases that you can take away right
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down, and then when you have your next meeting
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where you're discussing what your company
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should do, an important decision, then you can use some of these phrases.
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So, to start with, it's nice to have the big
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picture, yeah? What is the overall situation
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here? And you can actually ask your colleagues
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or your friends to think about the big picture.
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Well, looking at this from a long-term perspective,
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yeah? So, not thinking about next week, the
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week after, what's going to be a little bit inconvenient. We're thinking about, okay,
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two months down the line, which action will
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have created the most good? For example, with
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this choice about which airplane. So, I'm in Canada now, and I have to go back to the
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UK, and we were deciding should I go back earlier or later? Now, going back earlier
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would have been easier for my family, but I've decided to make some more videos for
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you guys, so I'm staying on a little bit
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longer, okay? So, here we are. Thank you, wife.
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Okay, next phrase. I think we should probably
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look at the bigger picture here, okay? It's the
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same thing. We're asking people to think about
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the long-term, yeah? We need to develop a clear
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strategy. So, this is a formal phrase, and you
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wouldn't use it with friends, say, on a road trip
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to, I don't know, Ibiza, even though to go to
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Ibiza, you're going to need to get on a ferry
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or a plane. Yep, strategy. This is the language
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of business. So, once you've decided what is the
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correct decision for the long-term, then how are
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you going to get from A to B? Now, if we want to
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indulge in this decision between A and B, we can have a great big discussion.
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Well, we do have a number of options, yeah? Options, different choices. What are they?
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We can either do this or we can do this, or we
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could do option C, and then we're starting to
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think, well, what would happen if you decided A
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or B or C? How would it work if? It's thinking
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about what exactly would happen. So, if I were to
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leave early, then I haven't made all these videos
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that I was hoping to make. If I did this one,
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if I did this one, and I'm thinking about all
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the different people involved in this decision, who it's going to affect.
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If this starts getting a little bit confusing,
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then we can try and simplify matters. I think
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our options are quite clear here, actually. So,
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we're trying to condense it. This choice means
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doing this, this choice means doing this,
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and then we have to go this one or this one.
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I was once in a car in America, and we were deciding whether we were going to
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return to Los Angeles or do a road trip to Mexico, and we decided to flick a coin.
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So, we flicked the coin and we'd spoken about
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all of this. Yep, the coin is still up there,
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it's going to come down in a moment. We'd done
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all this, but we couldn't make our mind up,
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and it came down, and the choice was for going to the city, to Los Angeles.
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But I could tell from my wife's expression that that was not what she wanted to do.
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So, the coin toss allowed me to make the
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decision that made her a little bit happier.
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Okay, moving on. There's no point doing this
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action if we can't... So, there's no point
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going to Mexico if we don't visit such and such an amazing place.
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So, now we're putting conditions on the choice.
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Realistically, do we have the budget for this? So, here, we're starting to go, okay,
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we like option A, going to Mexico, but how is
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this going to work? Where are we going to stay?
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How long is it for? What places do we want to
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see? Okay, I've got some more phrases for you,
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a little bit of magic. This here is like a
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secret weapon for incredible English. Adverb,
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adjective combos, short for combinations. So, here, we've got negative things. So,
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we're trying to say if we do option A, I just
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heard some thunder outside. This is going to
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happen. This is going to happen. It's going to be
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disastrous. Okay? So, these are my negative ones.
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Look at the adjectives. Disastrous, worrying,
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damaging. I'm painting a picture in the other
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person's mind of bad stuff. Yep. But then, here are
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the adverbs. So, you could have any combination.
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Potentially disastrous. It just sounds good the way you put this and this together. It
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creates a strong effect. Potentially, it means
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it could happen, that it will be really bad.
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Seriously worrying. Seriously worrying. Okay?
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It's good sort of formal, serious English.
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What about this juicy word, here? Irretrievably. Can
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you pronounce that? Irretrievably. Irretrievably.
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Irretrievably. So, to retrieve means to go
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and fetch. Yep. There are types of dogs called
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retrievers. They fetch things. But we have the prefix, a negative prefix, meaning that
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it can't be got back, like you've gone over the edge to damage.
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So, what kind of context can we use these in?
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Well, politics and current affairs seem an apt
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setting for them. I've been talking a lot about
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Brexit recently, but, you know, bad things are
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going to happen, maybe. Or, we've got some positive
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ones. Now, look at the positive adjectives. Yep.
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Good things happening. Stable, secure, safe, quick. You get what you want quickly.
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Diverse. Yep. Lots of different types of things.
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Diverse cuisine. You've got Thai cuisine,
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Indian cuisine. So, what are the adverbs, here? Relatively stable. If the economy is
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relatively stable, then, you know, it's not going
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to suddenly go up, it's not going to suddenly go
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down. Surprisingly quick. I didn't think it would
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take such a short time to get to this place.
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Increasingly diverse. They're getting more, and more, and more cosmopolitan.
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Why have I put these in? Because putting in
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one of these phrases can really help you with
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your arguments of saying why A or B is better.
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Okay? Nice little tool to have up your sleeve.
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So, we've decided to go for B. Yeah? B for Benjamin. Hope you're a subscriber. Press
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subscribe if you're not. I think we're in a really strong position, here. Let's go back
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to this decision of going to Los Angeles or on the road trip down to Mexico. Look,
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we've got so much choice, but we're in a
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strong position, we have everything in the car,
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we are prepared. I think the general consensus
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seems to be that we should go on the road trip.
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So, consensus means an agreement. The general agreement seems to be...
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Is there anything else we need to think about? We've made the decision,
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and now we're starting to plan how we're going to execute that.
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I've put thanks, everyone, because if this was a
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business context and you've been sitting around
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and discussing, it's a nice way of closing
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the meeting to say, "Okay, thanks very much,
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everyone. Thank you for your contributions."
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Thank you for watching. If you would like to
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do the quiz now, see how much you can remember.
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And it's always a good idea when you're watching
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these videos to write down some vocab, have a booklet where you're writing it, and then
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look back again and again and again until you're
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using this stuff all the time. Especially with
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this, this is something you can play with. See
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if you can do some reading and spot any adverb,
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adjective combinations. See you in the next video. Get practicing. Let's go.
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